Elphicks Fisheries
Illustrations for coarse fishery promotional leaflet
Elphicks Fisheries was so pleased with its new website’s performance that it reallocated almost all of its marketing budget to the site! The rest of the budget was allocated to producing a glossy new leaflet to act as a concise guide to the Fishery’s location, rules and prices.
The leaflet is an A4 sheet bi-folded to create 6 pages. It folds out to reveal a map of the site. This was based on an aeriel photograph, with layers containing information about the lakes and Fishery placed over it. The leaflet also required a location map to show how to reach the Fishery via the new bypass layout.
